Whether it’s a social campaign, a broadcast spot or a web series, we take projects from the spark of an idea to the finished product.
Understand
What's the story? What is the message?
Who needs to hear it? What do we want them to think, feel or do?
Build the right team
No oversized crews for the sake of it. We build each production around the story, the environment and the people involved.
Shape
Editing is where we find the rhythm and emotional heart of the piece.
Find the idea
Sometimes the solution is documentary. Sometimes it's funny. Sometimes it's animation.
We will find the right approach with you.
Make
This is where all that thinking becomes interviews, images, performances, moments, sound and story.
Share
One production can often become many useful pieces of content. We think about formats and longevity from the beginning.
Here are some things to consider before we get started:
1 / Goals
What do you want your video/s to achieve?
2 / Audience
Who needs to see this — and what would we love them to think, feel or do afterwards? Where are your target audience? What platforms are they engaging with and how can you best distribute your content to ensure it reaches them?
3 / Platforms
What are the potential opportunities/limitations within the platforms you plan to target for distribution?
4 / Budget Ballpark
Whether it's 5k or 50k, it's good to know upfront what production level we are working to. It's also good to consider how might you find longevity in your videos by reusing and repurposing.