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AI and the future of video production

While AI technology has made significant strides in recent years, it is very unlikely that AI will completely take over the video production process.

While AI can assist in certain aspects of video production, such as delivering basic messages, compiling a basic edit, captioning and colour grading, there are still creative decisions that require human judgment and expertise.

Image generated by Text to Image App.

For a fun example, we created this video with DEEPBRAIN from AI STUDIOS.

AI can be totally useful in automating repetitive or tedious tasks, allowing video producers to focus on the more creative aspects of their work. However, AI is not capable of replicating the creative intuition and artistic vision of a human video producer.

It is much more likely that AI will continue to be integrated into the video production process as a tool to enhance and streamline workflows, rather than replacing human video producers altogether.

Saying that, video content is a must have for businesses and content creators wanting to compete in this highly visual environment. Reports have shown that more than 80% of online traffic is video traffic, and an increasing amount of people prefer it over other forms of online content like text and images.

Most online publishers rely on social networks to reach audiences, and video content provides more organic reach than other types. At the same time, it has traditionally been both time-consuming and costly to produce and disseminate video content.

Artificial intelligence (AI) is changing this outlook, making it easier than ever to generate video. At the same time, it has never been more accessible to create video content with the wide range of AI video generators available.

When it comes to creating simple social media videos, AI-powered video tools and platforms can be helpful in creating short, attention-grabbing videos that are optimised for social media platforms.

For example, some AI-powered video editing tools can automatically create videos by analyzing images and footage and selecting the best clips to use. These tools can also add transitions, text, and other effects to make the video more engaging.

Additionally, AI-powered captioning tools can automatically generate captions for videos, making them more accessible to viewers who are deaf or hard of hearing.

Overall, AI-powered video tools can be a great way for businesses and individuals to quickly create videos, however, for more complex video projects, video made with heart and emotion and humour, it is still important to have a human video producer involved to ensure that the creative vision is properly executed.

DISCLAIMER - some of this article was written by AI - spooky....


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